GEES20 Diversity Marketing and Esports Session Speakers Confirmed!

Another day closer to GEES20! IESF’s Global Esports Executive Summit is ready for kick off November 29th and 30th and we continue to confirm an exciting roster of presenters and panellists for this year’s exciting hybrid format.

Today, we are pleased to announce the esteemed presenters and panellists for the Diversity Marketing and Esports: Developing Future Brand Partners session. We can’t wait to welcome them to GEES20!

Keynote Speakers:

Keshia Walker, Founder & Chairman at Black Collegiate Gaming Association

Panel Discussion Participants: 

David Halegua , Experiential & Activations Manager at The Coca-Cola Company Mark “Garvey” Candella, Director of Student and Education Programs at Twitch Nalain Naidoo , Head of Business Development at the International Academy of Sport Science and Technology (AISTS) Samy Ouerfelli, Head of New Business at Freaks 4U Gaming

The “Diversity Marketing in Esports: Developing Future Brand Partners” session will discuss a number of hot topics as the gaming community continues to expand in popularity among men and women of all ages and backgrounds. The session will include discussions about expanding markets and brand partners, identifying brand partners in evolving markets, and marketing to women, teenagers, and seniors. 


GEES20 takes place at the Busan Esports Arena in Busan, South Korea on November 29th and 30th. As IESF attacks the challenges posed by COVID-19 head on, plans have been made to allow delegates to participate and contribute both live at the venue, and online, including lectures and presentations broadcast live on IESF’s Youtube and Facebook pages. GEES20 is shaping up to be a truly unique and groundbreaking event. 

Since 2015, GEES has gathered key esports stakeholders from around the globe to create an environment for discussion, education, and action towards esports development through conferences, exhibitions, academic lectures, and networking events. 

If you would like to participate in GEES20, either live or as an online delegate, you can register for free at . 

GEES20 is supported by the City of Busan and the Busan IT Promotion Agency.

Originally published on: Mon, 23 Nov 2020 01:02:53 +0000